Here is another site that offers insight to importance of the book "Learning from Las Vegas" 1972.
Here is the link: Learning from Las Vegas: The Book That (Still) Takes My Breath Away
Here is a quote from this site posted by John Massengale...
"As an architect and urbanist, it seems to me that graphic design suffers from the same problem as architecture and urban design. Namely, the Modernist idea that design is about the heroic singular vision of the designer (see Howard Roark). Frankly, this is why our cities are so f***** up.
In the traditional city, the first role of the architect is to shape the public realm: the city is more important than the building. Within that framework, the civic building is more important, and gets a place of honor. But the idea doesn't work without the framework.
Peter Eisenman, Rem Koolhaas, Zaha Hadid et al don't believe this. They think the purpose of architecture is to allow them to erect monuments to their own genius."
This site is full of discusion....
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